For The Small Business Owner
You're a small business owner who knows that in order for your business to grow and thrive you must advertise your business....But How, When, Where and What in the world should you say? This website is dedicated to helping small business owners advertise better, more strategically, and more efficiently. I've already shared some of my expertise on the pages here and encourage you to read on. You're bound to have additional and more specific questions. This site is for sharing unbiased expert advertising advice, so send us your questions and we'll answer them personally.
Why Just Small Business Owners?
Small businesses have to use a different strategy than big businesses. Big Business can afford to hire an army of professional marketing people who in turn commission high power advertising agencies to develop their ads and select their media. Big business can afford to spend thousands and thousands of dollars in the strategic planning, and creative development of their advertisements and in turn can afford to weather a million dollar mistake from time to time. Small business owners on the other hand usually handle the promotion and advertising of their company on their own, while simultaneously running their daily business activities, keeping books etc. Every dollar you spend on advertising has to bring back a return in order to keep the business running. Normally, a small business owner's expertise lies within the day to day operation of the business. Thus most business owners are amateur at best at promotion and advertising. They could use an experienced friend to bounce ideas off of, a trusted ally that knows the ins and outs of advertising. That's why we built this web site. Shall we be friends?
Free Advertising Advice