Getting Started

I've debated back and forth on how to best to publish and respond to the advertising questions you've sent to me. Should I post the Q&A directly to the site each time someone asks a question and ultimately end up creating pages and pages of Q&A or should I format it as a Blog? Clearly as you're reading this it's obvious I've decided to go the Blog route. My thinking is that it's a much better way to organize it, it'll be easier to search and ultimately easier to publish on a regular basis. Also, it allows the opportunity for others to make comments or follow up questions which is a huge benefit. Though I surely know much more about advertising than most, I'll freely admit I don't know everything and perhaps this more "open" format will encourage outside participation and we'll all learn something.

I hereby declare this blog open for business and invite you to read, learn, ask questions and share your thoughts.